Westside Laser & Light is Calgary’s newest medical aesthetics clinic offering laser and skin treatments. Mosaic was tasked with creating an identity for WLL.

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Well-known Calgary IT firm Graycon Group asked Mosaic to give the company’s brand and website a makeover.

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Logos ‘R’ Us

April 20th, 2010

Identity and branding work is always an interesting challenge. It’s not simply a graphic design exercise. An effective identity needs to do several things. It needs to convey, at a glance, what a company or product or service is about. It needs to reflect a company’s personality and essence. It should ideally be simple. It has to work in a variety of media — from business cards to print, signage, advertising and, of course, on the web. Here is round-up of some of the identity work we have done for clients over the past few years.

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Congratulations to our clients Albi Homes and Albi Renova for being finalists in a total of 9 categories in the 2009 Sales and Marketing (SAM) Awards, which recognize excellence in the new home building industry by the Canadian Home Builders’ Association – Calgary Region.

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In the category of “We could tell you, but then we’d have to…”. WestJet has just launched its new loyalty programs, the WestJet Frequent Guest Program and the new WestJet RBC MasterCard. For the past 10 months or so, Mosaic’s Art Graddon has been working with the WestJet team on the strategy, positioning and member [...]

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Kicking off the capital campaign for the New Science Centre 2011 Project, Mosaic Studios has designed and launched ImagineAction.ca, a new campaign microsite focused on telling the story of the planned new facility as well as the vision for the future of Calgary’s science centre.

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Mosaic recently redesigned and relaunched a new website for the Generations of Hope Fertility Assistance Fund. The new site reflects a clean, fresh design and incorporates many of the photos from Images of Hope exhibitions over the past several years. An important new feature is an invitation for supporters to let the Alberta Premier, Minister [...]

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A Brand New AlbiHomes.com

January 1st, 2010

Over a year in the making, the new AlbiHomes.com website — conceived, designed and developed by Mosaic Studios — has gone live. The third iteration of the website for Calgary-based luxury home builder Albi Homes, the new site offers a rich experience for prospective new home buyers and Albi customers. It showcases extensive video produced [...]

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Luxury Sells Itself

December 31st, 2009

The beautiful thing about beautiful things is they practically sell themselves. The trick, as good advertising and design folks know, is to know when to get out of the way and let them do just. That’s the spirit behind the latest Albi Homes ad produced by Mosaic, which recently appeared in Best Home Western Canada [...]

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thru You is an interesting idea. It’s a place where you can make donations to any registered charity in Canada. That part is not new. What is new is the idea of keeping track of your charitable giving, and your tax receipts, all in one place. thruYou lets you, in effect, create your own charitable [...]

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