Albi Homes & Albi Renova Win SAM Awards
May 3rd, 2010
Congratulations to our friends at Albi Homes and Albi Renova for their wins in the 2009 SAM Awards!
Twitter Introduces Paid Tweets
April 20th, 2010
Twitter announced Tuesday that it is introducing advertising by allowing companies to pay to have their messages show up first in searches on its site.
Is Mobile Taking Over? Maybe Not.
April 20th, 2010
Mobile is taking over the conventional world of advertising, some would say. Not so much, according to Delvinia Dig.
Logos ‘R’ Us
April 20th, 2010
Identity and branding work is always an interesting challenge. It’s not simply a graphic design exercise. An effective identity needs to do several things. It needs to convey, at a glance, what a company or product or service is about. It needs to reflect a company’s personality and essence. It should ideally be simple. It has to work in a variety of media — from business cards to print, signage, advertising and, of course, on the web. Here is round-up of some of the identity work we have done for clients over the past few years.
The 4 Keys to Writing a Paid Search Masterpiece
March 31st, 2010
If you’re thinking about using pay-per-click search ads (like Google AdWords), here is a great article on Search Engine Watch by Jeremy Hull about writing effective search ads.
One of our favourite marketing resource website, MarketingSherpa.com, recently published the results of a survey they did about the effectiveness of social media in achieving companies’ various business objectives, such as increasing brand or product awareness and increasing sales revenue. The results were revealing. From Marketing Sherpa: “While organizations in all phases of social marketing [...]
Mosaic has just been selected to lead the branding and marketing campaign of the New Science Centre 2011 Project for the TELUS World of Science – Calgary. This big news comes as our steadfast Calgary agency continues to grow, adding new clients and talent.
Mosaic Client List Newbies
June 19th, 2009
See who’s brought Mosaic on board to help drive their ideas forward.