Integrated Marketing: Favourite Quotes
August 27th, 2010
Here are a couple of favourite quotes about marketing/communications integration.
Westside Laser & Light Launches With Help from Mosaic
August 17th, 2010
Westside Laser & Light is Calgary’s newest medical aesthetics clinic offering laser and skin treatments. Mosaic was tasked with creating an identity for WLL.
IT Firm Graycon Takes “Reality” Approach with Mosaic
July 20th, 2010
Well-known Calgary IT firm Graycon Group asked Mosaic to give the company’s brand and website a makeover.
Logos ‘R’ Us
April 20th, 2010
Identity and branding work is always an interesting challenge. It’s not simply a graphic design exercise. An effective identity needs to do several things. It needs to convey, at a glance, what a company or product or service is about. It needs to reflect a company’s personality and essence. It should ideally be simple. It has to work in a variety of media — from business cards to print, signage, advertising and, of course, on the web. Here is round-up of some of the identity work we have done for clients over the past few years.
The 4 Keys to Writing a Paid Search Masterpiece
March 31st, 2010
If you’re thinking about using pay-per-click search ads (like Google AdWords), here is a great article on Search Engine Watch by Jeremy Hull about writing effective search ads.
Mosaic Launches ImagineAction Microsite for TELUS World of Science
March 16th, 2010
Kicking off the capital campaign for the New Science Centre 2011 Project, Mosaic Studios has designed and launched ImagineAction.ca, a new campaign microsite focused on telling the story of the planned new facility as well as the vision for the future of Calgary’s science centre.